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Irresistible: Why We Can't Stop Eating

Chris van Tulleken takes a personal view at why ultra-processed foods are so irresistible and how they have come to dominate food culture.

2024

Buy Now! The Shopping Conspiracy

This subversive documentary unpacks the tricks brands use to keep their customers consuming — and the real impact they have on our lives and the world.

2024

Savons, attention terrain glissant

2024

L'Âge d'or de la pub

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

2023

Console Wars

In 1990, SEGA, a fledgling arcade company assembled a team of misfits to take on the greatest video game company in the world, Nintendo. It was a once-in-a-lifetime, no-holds-barred conflict that pit brother against brother, kids against grownups, Sonic against Mario, and uniquely American capitalism against centuries-old Japanese tradition. For the first time ever, the men and women who fought on the front lines for Sega and Nintendo discuss this battle that defined a generation.

2020

The New Corporation: The Unfortunately Necessary Sequel

Two decades after the initial exposé of the corporation, this follow-up unveils a world now fully remade in its image and perilously close to fascism.

2020

One Man and His Shoes

'One Man and His Shoes' tells the story of the phenomenon of Air Jordan sneakers showing their social, cultural and racial significance and how ground-breaking marketing strategies created a multi-billion-dollar business.

2020

Super Size Me 2: Holy Chicken!

Muckraking filmmaker Morgan Spurlock reignites his battle with the food industry — this time from behind the register — as he opens his own fast food restaurant.

2019

Greetings From Planet Smurf

The Smurfs were created in 1958 by the Belgian comic author Peyo (Pierre Culliford, 1928-1992) and they are one of Belgium's most recognized exports. From Brussels to Los Angeles, via Dubai, a journey into the tiny world of the famous little blue people, from the story of the creation of the original comic to the account of their huge global commercial exploitation.

2018

The Choice - The Risks of Web Democracy

Italy’s biggest political party, the Five Star Movement, promotes direct democracy through internet voting. Five Star Movement uses a digital platform named Rousseau, that allows Movement’s members to vote online and express their opinion on various issues. But who governs this data?

2018

Propaganda: Engineering Consent

How can the masses be controlled? Apparently, the American publicist Edward L. Bernays (1891-1995), a pioneer in the field of propaganda and public relations, knew the answer to such a key question. The amazing story of the master of manipulation and the creation of the engineering of consent; a frightening true story about advertising, lies and charlatans.

2018

Pink Ribbons, Inc.

Breast cancer has become the poster child of corporate cause-related marketing campaigns. Countless women and men walk, bike, climb and shop for the cure. Each year, millions of dollars are raised in the name of breast cancer, but where does this money go and what does it actually achieve? Pink Ribbons, Inc. is a feature documentary that shows how the devastating reality of breast cancer, which marketing experts have labeled a "dream cause," becomes obfuscated by a shiny, pink story of success.

2011

Art & Copy

The personal odysseys of some of the most influential advertising visionaries of all time and the stories behind their campaigns.

2009

Criança, a Alma do Negócio

Filmmaker Estela Renner analyzes the effects that mass media and advertising have on children, showing how the industry discovered that they are the best targets for selling products. In addition to listening to them, the film talks to parents who report how influential their children are at home and how this is directly linked to advertisements, and experts debate the negative effects of this exposure.

2008

The Corporation

Since the late 18th century American legal decision that the business corporation organizational model is legally a person, it has become a dominant economic, political and social force around the globe. This film takes an in-depth psychological examination of the organization model through various case studies. What the study illustrates is that in the its behaviour, this type of "person" typically acts like a dangerously destructive psychopath without conscience. Furthermore, we see the profound threat this psychopath has for our world and our future, but also how the people with courage, intelligence and determination can do to stop it.

2003

The Merchants of Cool

A documentary on the marketing of pop culture to Teenagers.

2001

Don Beveridge - Customerization Seminar

Business speaker Don Beveridge brings his consulting expertise to a corporate engagement for Burger King, Baskin-Robbins, Dunkin' Donuts, Togo's and more.

1998

A Day in the Life of a Consumer

The film shows one day from waking up in the morning all the way to waking up again the next morning. The everyday situations that many commercials are made of, the little dramas that they create and solve through the product or service they sell, are stitched together into one day. This is a film about the everyday in (German, or Western-European) society because the commercials are part of the everyday of most people (everyone who watches television) and they depict an ideal image of society. The film abundantly uses repetition as an editing technique, in visual ways as described above, but also because commercials can be read in different ways. For instance, Brat baking foil shows up at the evening dinner sequence, when an ovendish is put on the table, and again later on in the sequence about going out to a classic concert, because the clip has classic music.

1993

Report from the Front

Documentary short preserved by the Academy Film Archive in 2012.

1944

Pour bien filmer

Promotional short film to reveal the potential of the new Paillard-Bolex camera.

1937